The Marriage of Marketing and Technology: Meet the DMP | Webinars | Events & Webinars | ANA

The Marriage of Marketing and Technology: Meet the DMP

This event is over.

According to recent research from Winterberry Group, about nine out of ten marketers expressed that their interest in data management platform (DMP) solutions had grown in the past several years, with three out of four expecting a DMP to play at least a "major supporting role" in their long-term advertising and marketing efforts. In this webinar, you will learn how data management platforms are making the "Big Data" opportunity usable for marketers by linking data and decisions across paid and owned channels.

Related Content

when

Start: Wednesday, May 22, 2013 at 1:00pm

End: Wednesday, May 22, 2013 at 2:00pm


*** NOTE ALL WEBINARS ARE EASTERN TIME ***



Speaker(s)

Eric Simon
VP Solutions Architecture
[x+1]

Carmine Lengua
Manager Solutions Architectur
[x+1]

Jonathan Margulies
Managing Director
Winterberry Group