| |
 

Everything Facebook Really Needed To Know About Reaching People, It Learned From Local Television

This event is over.
Webinar Description

TV stations communicate with their viewers every day through a variety of channels beyond the television set, including the web, mobile devices, multicast channels and social media, providing the contact that consumers need through the medium that they trust above all others.  This webinar provides an in-depth look at how Local Broadcast Television delivers on marketers' long-sought desire for personal connections with consumers - the intimacy of social with the scale of television.

When

*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Begins:Wednesday, May 9, 2012 at 3:00pm
Ends:Wednesday, May 9, 2012 at 4:00pm
Presenter

Abby Auerbach, Executive Vice President and Chief Marketing Officer, TVB

TVB is The Marketing Association of the Local Broadcast Television Industry

All Upcoming Webinars

Brand Activation Demystified: Content, Social Proof, and the Path To Loyalty

Webinar 

5 Steps to Purpose-Based Marketing

Webinar 

Brand Activation Demystified: From Ignored to Engaged--Connect With Your Brand's Audiences on Social Media

Webinar 

Millennials: Top Trends and Strategies

Webinar 

Applying Business Intelligence to Marketing Procurement

Webinar 

Native Advertising Best Practices

Webinar 

Hewlett-Packard: A Case Study in Decoupling

Webinar 

Making TV Ads Accountable

Webinar 

Unlocking the Power of Mobile Programmatic

Webinar 

Insights for Effective Multicultural Marketing

Webinar 

See all events