Director Research & Insights
Top Tips to TV Advertising Effectiveness
This event is over.
The TV ad buying industry has remained relatively unchanged for decades...until now. In this webinar you'll learn how to use new forms of TV advertising to achieve better results. Discover how the TV advertising landscape is changing beyond contextual and linear TV ad buying toward advanced TV offerings like interactive overlays, data optimized TV ad buying and interactive TV. Using real world campaigns that illustrate the effectiveness of these new offerings you will learn top tips on achieving your reach, branding and engagement objectives.
Start: Wednesday, October 9, 2013 at 1:00pm
End: Wednesday, October 9, 2013 at 2:00pm