| |
 

Top Ways To Drive Efficiency Using Corporate Trade (BARTER)

This event is over.
Webinar Description

Corporate trade has become a staple for many organizations and is increasingly being integrated as a tool to drive continued cost efficiencies and gain a competitive advantage. Why? As RFPs increase, marketing and travel budgets remain under pressure, and companies re-align their strategies, barter offers a way for organizations to recover value and increase their agility in a dynamic marketplace.

You will learn:

  • Today's corporate trade model and determining when it makes the most sense
  • How trade can be used to meet a variety of business challenges
    • Excess inventory, surplus owned or leased real estate, surplus capital equipment
    • Extend a budget
    • Generate immediate cash flow
  • Considerations for evaluating barter/corporate trade
  • Success stories

When

*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Begins:Wednesday, October 23, 2013 at 1:00pm
Ends:Wednesday, October 23, 2013 at 2:00pm
Presenter

Jim Porçarelli
Executive Vice President, Chief Strategy Officer
Active International

Anat Gilad
SVP, Retail Marketing
Active International

All Upcoming Webinars

Programmatic Buying – Real Time Buying, Real Time Legal Problems

Webinar 

CES Topline: What Marketers Need to Know

Webinar 

Native Advertising – Hype or Hope?

Webinar 

Refining Hispanic ROI in a Total Market World

Webinar 

Increasing ROI with Programmatic

Webinar 

Influencing, Optimizing and Reshaping Marketing in 2015

Webinar 

The Developing Law of Drones – Marketing’s New Frontier

Webinar 

Creating a Digital Ecosystem

Webinar 

See all events