Insights into Why Programmatic is a Must for Marketers

In this webinar, the presenter will provide a deep dive on the media-buying ecosystem, the Real-time Bidding (RTB) process and essential terminology to help you talk the talk and reach your online advertising objectives. Attendees will learn: 

  • Evolution of Digital Advertising + Move to Programmatic
  • What is Programmatic & Why it's important
  • How Impressions are Bought and Sold
  • The Interactive Media Ecosystem – The Key Technologies and Players
  • The Importance of Data

 

when

Start: Wednesday, May 17, 2017 at 3:00pm

End: Wednesday, May 17, 2017 at 4:00pm

*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Registration Pricing

ANA Associate Gold Associate Silver Associate Individual Non Member
Registration
Webinar Registration ANA $0 Associate Gold $0 Associate Silver $0 Associate Individual $0 Non Member N/A


Speaker

Tommy Schanzer
Global Client Training
Quantcast