Facebook: Using Data and Hypothesis-Driven Insights to Drive Inspiring Creative

How can data inspire more powerful creative that resonates with audiences and drives real business results? The presenter will talk about hypothesis driven insights; an approach Facebook's Creative Shop has used to derive insights from data sets to better understand audiences, inform hypothesis and inspire creative briefs.

In this webinar, you will learn:

  • the process of using insights to inspire creative briefs
  • how topic data can be used as a source of insight to understand your target audience

when

Start: Thursday, November 2, 2017 at 1:00pm

End: Thursday, November 2, 2017 at 2:00pm

*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Registration Pricing

ANA Associate Gold Associate Silver Associate Individual Non Member
Registration
Webinar Registration ANA $0 Associate Gold $0 Associate Silver $0 Associate Individual $0 Non Member N/A


Speaker

Mila Fang
Creative Researcher
Facebook