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View and Do: A New Framework For Integrated Marketing (Digital & Social Media Series)

This event is over.
Webinar Description

Digital creates so many new bright shiny objects (BSOs) so fast that marketers are beginning to suffer a kind of Photosensitive Epilepsy. In this webinar, Tom Cunniff, Chair of The ANA's Digital Marketing Committee, will present a new framework for evaluating paid/owned/earned and creating integrated marketing programs that work.

When

*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Begins:Wednesday, June 13, 2012 at 3:00pm
Ends:Wednesday, June 13, 2012 at 4:00pm
Presenter

Tom Cunniff
Chair
ANA's Digital Marketing Committee

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