After nearly two decades of working in the trenches of marketing and technology, Michele founded Block & Tackle in 2013, where she guides her teams and her clients toward not only pulling off brilliant strategies but also building the right operational capabilities to systematically produce measurable competitive advantage. Personally, she’s driven to push the status quo to evolve and make marketing teams a little smarter every day."We need to remember that strategy without the understanding and processes to implement is nothing more than a wonderfully confusing dream."
-Michele GrantMichele has spent her career crafting and implementing strategic marketing initiatives for clients like The Home Depot, AutoTrader, Delta Air Lines, Coca-Cola, Georgia-Pacific, AT&T, Verizon, IHG, UPS, and Suntrust. Name an office in Atlanta where business happens and Michele’s likely been there, both at the executive level and on the ground, building things with an eye toward the future. Today she can be found in many of these offices, pushing and implementing future forward initiatives that are creating measurable competitive advantage for Block + Tackle clients.