As VP of Product Marketing, Marketing Solutions at Neustar, Julie Fleischer drives go-to-market strategy, positioning and execution for the company’s award-winning portfolio of marketing solutions. Previously, Fleischer was managing director at OMD, where she led the CPG and retail businesses. At Kraft Foods, she earned industry-wide recognition as an evangelist for data accountability and the critical relationships between data, content and technology.
She is a sought-after brand advocate and well-respected media, advertising and marketing thought leader, presenter and change agent with more than 20 years experience building strong brands and driving bottom line results. Julie’s expertise includes reinventing organizations to be consumer-centric, media-forward and analytically minded.
At Neustar, Julie partners with brands and agencies to help them use the Neustar OneID™ System for Trusted Identity, as well as the Neustar Marketing Solutions portfolio, including bringing data on board, customer intelligence, connected CRM, identity data management platform (IDMP), audience activation and Neustar MarketShare for advanced marketing analytics.
Julie earned a B.A. in Psychology at the University of Pennsylvania and a Master of Management degree from Northwestern University’s Kellogg School of Management.