Speaker Profile

John Wilkinson
SVP, Account Management/One & All

John Wilkinson is the SVP of client strategy and success for One & All, where he has worked with the American Red Cross to develop a syndicated direct mail program for over 500 chapters consisting of new donor acquisition, lapsed recapture, current donor renewal, and extra gift solicitation. He has managed campaigns consisting of direct mail, digital, insert media, and radio for local market Rescue Missions within a syndicated-style network and has been involved in layering awareness-generating vehicles into integrated campaigns in order to boost overall response and revenue.