Kelly Amatangelo is the U.S. digital lead at Mondelēz International, where she leads owned digital and social media content and platform strategies for the likes of Oreo, Ritz Crackers, and Sour Patch Kids.
Previously, Ms. Amatangelo helped shape social media and digital ecosystems across a variety of brand verticals, including Danone North America and NBC Universal. Before going client-side, she spent a decade on the agency-end managing traditional and non-traditional campaigns.