Speaker Profile

Lou Arbetter
VP, Content and Production / PepsiCo Beverages North America

Lou Arbetter leads content, production, and overall creative excellence for PepsiCo Beverages North America, including the company's in-house Content Studio, which has been recognized at numerous film festivals and recently featured on HBO and Showtime.

Previously, Mr. Arbetter led communications for the Pepsi Trademark in the U.S., including national advertising and consumer engagement. He also served as an executive producer on Uncle Drew, based on the “Uncle Drew” digital advertising series for Pepsi Max.