Speaker Profile

Fernando Arriola
VP of Fan & Brand Development / Chicago Bears Football Club

As VP of fan and brand development for the Chicago Bears, Fernando Arriola leads teams that create experiences that attract fans, build affinity, and drive avidity. His team works across scale marketing channels, events, content, sponsorships, community relations and, of course, game day to bring the brand to life.

Previously, Mr. Arriola held leadership roles at Conagra Brands as well as a variety of marketing and advertising agencies.