Speaker Profile

Gerry Bavaro
Chief Strategy Officer / Merkury

Gerry Bavaro is the chief strategy officer at Merkury, where he leads the sales, solutions, and business operations teams, as well as marketing and public relations efforts.

Mr. Bavaro previously helped lead M1, Dentsu Aegis Network’s people-based planning and activation platform business developed by Merkle, as global chief strategy officer. He also held a chief strategy officer position at Omnicom Media Group's global performance media agency, Resolution Media, and positions at Digitas, Didit, and Agency.com. 

Mr. Bavaro’s articles and interviews have been published in multiple publications, including Ad Age, Adweek, AdExchanger, DMNews, and MediaPost.