Speaker Profile

Chris Bellinger
Vice President, Creative & Digital / Frito-Lay North America

Chris Bellinger is VP of creative and digital for Frito-Lay North America, where he leads the company’s in-house marketing agency. The in-house team’s expertise has expanded under Mr. Bellinger to include creative and digital content creation, consumer engagement programs, digital activations, web development, and national TV campaigns that scale multiple brands within the Frito-Lay portfolio.

Mr. Bellinger brings to the role more than 12 years of experience working on PepsiCo brands across Frito-Lay and Quaker on the agency side where he oversaw award-winning creative, concept and digital teams. Prior to joining PepsiCo, Mr. Bellinger founded Hybrid Creative, an agency focused on providing creative, digital and technology consulting.