Speaker Profile

Douwe Bergsma
Chief Marketing Officer / Piedmont Healthcare

Douwe Bergsma is the CMO of Piedmont, where he leads the brand growth efforts, including communication, physician outreach, and marketing. He’s also dean for the Brand Marketers Academy at the Cannes Lions School and a member of the ANA Board of Directors.

Previously, Mr. Bergsma led the P&L, marketing, innovation, shopper marketing, digital transformation, e-commerce, diversity, and capability development for multiple consumer brands, including through nearly two decades in marketing and sales roles at Procter & Gamble and nearly a decade as the CMO of Georgia-Pacific.

Mr. Bergsma graduated from the School of Economics and Business at the University of Groningen.