Speaker Profile

Nathalie Bordes
EVP, Measurement for Marketers / ANA

Nathalie Bordes is the EVP of measurement for marketers for the ANA, where she’s responsible for developing the segment’s product and service portfolio with a particular focus on the ANA’s Cross Media Measurement (CMM) initiative.

Previously, Ms. Bordes served as SVP of data and insights for ViacomCBS Streaming and CBS Digital Media properties, overseeing the analytics data supply chain, including data collection, engineering, insights, and analytics innovation. She was also senior director of emerging platforms research at ESPN, ad sales research director at The Wall Street Journal, and worked for Dow Jones.

Ms. Bordes graduated with a degree in business administration from VWA Hessische Verwaltungs- und Wirtschaftsakademie in Frankfurt, Germany.