Speaker Profile

Artie Bulgrin
Consultant/Cross-Media Measurement Lead / ANA

Artie Bulgrin is a 39-year veteran of media research and measurement consultant and project lead for ANA.

Previously, Mr. Bulgrin was the EVP of strategy and insights for MediaScience and retired from ESPN as SVP of global research and analytics after a career that spanned 21 years. Before joining ESPN, Mr. Bulgrin was the director of research and sales data services at ABC National Television Sales, Inc. and began his career at Nielsen Media Research where he rose to the post of VP, service development.

Mr. Bulgrin has been a frequent speaker around the world on topics including media behavior, audience measurement, advertising performance, and brand research. He is a former chairman of the Advertising Research Foundation and the Media Ratings Council.