Speaker Profile

Kasey Byrne
Chief Marketing Officer / Cardlytics

Kasey Byrne is a seasoned strategy, marketing, and communications professional, with experience as both a consultant and executive in advertising and technology companies. At Cardlytics, Ms. Byrne leads all aspects of marketing, both to advertiser clients and financial institution partners. Prior to Cardlytics, she worked as a strategy and brand consultant, focused on high tech and early stage growth businesses. Ms. Byrne was the chief communications officer of Overture Services, Inc., the pay-for-performance search pioneer, where she oversaw all of the company’s communications, investor relations, and public relations. Earlier she was with McKinsey & Company specializing in technology, financial services, and organizational performance. Ms. Byrne began her career as a software engineer working with both Hewlett-Packard and Digital Equipment Corporation, and holds an M.S. in management from the Sloan School of Management at MIT and a B.S. in engineering from Cornell University.