Speaker Profile

Chris Cardinal
Group Business Director / Butler, Shine, Stern & Partners

For the last 8 years Chris has led both the domestic and global assignments on the MINI Cooper account at BSSP. During that time the brand has experienced tremendous growth and the Agency has been fortunate to be recognized with numerous industry awards including a Gold Effie for the MINI vs. Porsche campaign in 2010. Chris also helped bring the Priceline business to BSSP and launched the long running Priceline Negotiator campaign. Prior to BSSP, he was at J. Walter Thompson, digital agency Tonic360 and Austin Texas based GSD&M. At GSD&M he helped launch the Agency’s interactive department and some of the first forays into digital for brands like Wal-Mart, MasterCard, SBC Wireless (now AT&T) and The Texas Department of Tourism.