Toni Clayton-Hine is the chief marketing officer for EY Americas, the $15-billion professional services firm globally known as Ernst & Young LLP. Ms. Clayton-Hine is a seasoned B2B global marketing executive who has helped companies of all sizes create revenue streams from new markets, new offerings and new channels of distribution by combining creative ideas with data and analytics to unlock opportunities in highly competitive markets. Joining EY in January 2019, she is responsible for defining and implementing a strategic marketing vision across industry sectors, geographies and service lines to drive revenue, relationships and reputation for the firm. This includes creating and executing an integrated marketing strategy that encompasses branding, media, experiential and digital marketing. Prior to EY, Toni was the senior vice president and chief marketing officer of Xerox, responsible for creating a holistic strategy, from brand to demand, to deliver profitable growth in untapped B2B and B2B2C market segments. Her work at Xerox earned her a spot as one of Brand Innovators’ “Top 100 Women in Brand Marketing” by creating the seven-time award-winning “Set the Page Free” rebranding campaign that improved brand perception by 20% while capturing tens of thousands of prospects for demand generation.