Geoffrey Colon is head of Brand Studio at Microsoft Advertising, where he develops innovative concepts as a form of business development and collaboration with partners. He is also the host of the Disruptive FM podcast, producer and copywriter of the Insights with Microsoft podcast, and regularly writes for Branding Strategy Insider.
Prior to joining Microsoft in 2013, Mr. Colon was VP of strategy at Ogilvy in New York.
Mr. Colon is the author of the 2016 book Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal (HarperCollins). He has also written for The Futurist, Ad Age, and Fast Company, and been quoted in Forbes, Billboard Magazine, The Huffington Post, The Guardian and The Los Angeles Times.