Tom Drouillard oversees the entire Alliance for Audited Media organization, including traditional and digital auditing services, strategy, marketing, finance, human resources, and business innovation in the U.S. and Canada. Under his leadership, AAM has expanded digital services by more than 20 percent, introduced new streamlined media-reporting tools, and implemented a strategic focus on product development and client solutions. Mr. Drouillard joined AAM in 2014 with more than 25 years of media and marketing experience. He was previously president and CEO of Scarborough Research (now Nielsen Local) and president of the Americas at Nielsen Online. He has also held executive positions with Claritas, PERQ/HCI, Interactive Market Systems, and SRDS. He holds a master’s in finance and bachelor’s in marketing from the University of Notre Dame.