Speaker Profile

Diana Frost
Chief Growth Officer NA / Kraft-Heinz

As Chief Growth Officer at Kraft Heinz North America, Frost is responsible for growing Kraft Heinz’s innovation engine as well as driving best-in-class, award winning marketing for the company’s iconic brand portfolio. In this role she oversees The Kitchen, Kraft Heinz’s in-house agency, and manages the company’s digital, personalization, and paid media teams. Before joining Kraft Heinz, Frost was Head of Portfolio Transformation at Mars Wrigley USA, where she led a portfolio redesign to drive top and bottom-line growth. She also served as Head of Marketing for Mars Wrigley Canada and began her career at PepsiCo. Frost is passionate about mentorship and serves as executive sponsor of the Diversity, Inclusion and Belonging Resource Group at Kraft Heinz. Frost is a graduate of Ivey Business School at Western University.