Speaker Profile

Brad Haley
Chief Marketing Officer / IHOP

Brad Haley is the Chief Marketing Officer for IHOP Restaurants. As CMO, Haley is responsible for driving IHOP's marketing and culinary strategies, including cementing the brand’s place in culture, leading the development of attention-getting, omnichannel advertising campaigns, and oversight of the brand's menus. In 2018, he was recognized as one of the 50 Most Daring Entrepreneurs by Entrepreneur Magazine and as one of the Adweek 50 celebrating innovative leaders for blazing new trails and achieving the best results. Before joining IHOP, Haley served as CMO for CKE Restaurants where he was responsible for all facets of marketing and public relations for the more than 3,000 domestic Carl's Jr. and Hardee's restaurants. He holds Bachelor of Science and MBA degrees from Santa Clara University.