Alicia Hatch has spent the past 20 years pushing the boundaries in marketing for Fortune 500 brands. As Deloitte Digital CMO, she guides an increasingly diverse and connected web of data, technology, and more than 10,000 employees while delivering quantifiable results for clients. Recently, Ms. Hatch was named to Adweek’s annual 50 list, which honors the most indispensable leaders in media, marketing, and tech.
Before Deloitte Digital, Ms. Hatch built the digital agency Banyan Branch. She also served as a senior business development manager at Microsoft, where she participated in the business development strategy of the XBOX and the Halo video game franchise. She started her career working on disease control in West Africa for the World Health Organization.
Last year, Ms. Hatch was named to Adweek’s list of tech-savvy CMOs, which honored 16 CMTOs who demonstrate an outstanding mastery of digital skills that help companies reach consumers in new ways.