Speaker Profile

Lori Held
Senior Director, Membership Support / Trout Unlimited

Lori Held has 30 years of experience in direct response fundraising including direct mail, online fundraising, telemarketing and mid-level giving.  She spent the first half of her career at American Farmland Trust and she has been with Trout Unlimited since 2004.  Trout Unlimited is a nonprofit conservation organization formed in 1959 by a small group of Michigan fly fishermen.  Today, Trout Unlimited boasts 300,000 members and supporters, organized into 400 chapters.