Casey Hurbis is the chief marketing officer for Quicken Loans. In this role, Mr. Hurbis leads both online and traditional marketing initiatives while driving innovative strategies to captivate the audience of the nation’s most trusted and largest mortgage lender. Casey leads the marketing group of over 300 team members known as Detroit’s premier in-house agency. Under his leadership, Quicken Loans launched one of the highest-rated Super Bowl commercials in 2018, staring Detroit’s own Keegan-Michael Key. Mr. Hurbis has also been instrumental in bringing the PGA Tour back to Michigan with 2019’s Rocket Mortgage Classic. He has a reputation for pushing boundaries to create brand excitement by capitalizing on pop culture trends and provocative partnerships. Equally important to his brand-building efforts is Casey’s work with, and dedication to, several local and national charities. Three charities particularly close to his heart are the Special Olympics, the Salvation Army and Bethany Christian Adoption Services. In addition to his community efforts, Mr. Hurbis serves on the board of directors for Adcraft Detroit and the Detroit Sports Commission. Casey, his wife and two children reside in metro Detroit. He is a graduate of Michigan State University, where he can be found every fall cheering on his Spartans.