Speaker Profile

Jimmy Keown
Strategy Director / Barkley

Jimmy Keown is VP and growth strategy director at Barkley, where he works with clients to help shape purpose-driven culture research, strategies, and ideas to better align and energize their organizational culture to deliver brand advantage.

In late 2020, Mr. Keown and the Barkley team are launching Barkley’s Brand Culture Index, a proprietary organizational survey instrument that allows clients to diagnose, assess, and score their organization’s brand culture performance relative to their category. Mr. Keown and his team are also working on a book, The Culture Advantage.