A highly influential figure in advertising technology, Peter (Pete) Kim has a decade of industry leadership experience, including his tenure at two of the world’s most renowned ad tech companies, Google and Yahoo. As chief executive officer and co-founder of MightyHive, Mr. Kim continues to work with some of the world’s largest advertisers across every industry vertical to improve digital marketing strategies and help them harness the power of programmatic. Previously, Peter was head of business development for Google’s media platforms, including DoubleClick for Advertisers (DFA), DoubleClick Rich Media (DRM), Teracent, DoubleClick Ad Exchange (AdX) and Invite Media. Prior to that role, Mr. Kim served as director, product manager and GM of dynamic advertising at Yahoo, where he pioneered the use of dynamic creative for marketers. Pete earned his undergraduate degree in biomechanical engineering at the University of California, Berkeley and his Master of Business Administration from the Wharton School of the University of Pennsylvania. He also serves on the boards of S4 Capital and the Center for Investigative Reporting.