Speaker Profile

Kevin King
Global Practice Chair, Digital / Edelman

As part of the Edelman Executive Committee Kevin holds several roles with the firm. For the last 6 years he has been the Global Practice Chair of Edelman Digital, leading what has become the largest social media agency in the world. In addition to his Digital remit, Kevin is also in charge of Edelman Labs, which is focused on innovation on behalf of the firm and their clients. Kevin started with Edelman 13 years ago and has been in in the digital space for the last 20.

In his time at Edelman, Kevin has been a pioneer in developing global social media programs and infrastructures for companies such as Samsung, Unilever, Disney, Starbucks, Activision and GE. Kevin is passionate about the role that social media plays in brand reputation and has been on the front lines of some of the world’s most notable digital events.

Kevin has spent 23 years in marketing and PR, the last 20 of which have been focused on the Web. Starting early in the dot com revolution, Kevin worked for web development pioneer Methodfive, where he launched the first online efforts for some of the world’s largest entertainment companies, including Disney and Fox Broadcasting.

Kevin is a New Jersey native where he lives with his daughter and twin boys. He was a scholarship athlete at the University of Maryland where he received his degree.