For Sloane LaMartina, working in the beauty industry was not a career choice ― it was a calling. Fresh out of college, LaMartina honed in on the beauty industry and never looked back. As a brand builder, storyteller and public speaker, her strength is in making people fall in love…with a brand.
Under her leadership, Sexy Hair has initiated out-of-the-box social media and public relations campaigns, secured unique brand collaborations, created immersive brand experiences, events and implemented company rebranding across all channels. All of which has driven customers into retail stores, increased sales, gained new followers, converted new brand loyalists and attracted a new demographic to the brand.