Samuel is a digital, brand, innovation and culture Transformation Leader. He embeds capability building within the DNA of an organization - to change behaviors that transform organizational and individual performance that deliver top and bottom line growth. Samuel brings industry experience from Consumer, and Durable Goods, B2B, Retail, Entertainment, Apparel, Healthcare (Baby and Adult), Food & Beverage and Start Up businesses. He has extensive private label/exclusive brand expertise at Grainger, Sears, Safeway, Boutique Larrieux. His leadership successes include market leading B2C and B2B brands including: Campbell, Kenmore, Braun, Tassimo, Gillette and Duracell, International roles in the UK, Germany, Switzerland, now resides in the US. Samuel serves as Board Vice President, The Cathedral Kitchen a not-for-profit dedicated to helping people by providing food, job training, and health services to the homeless and impoverished in Camden, New Jersey.