Speaker Profile

Ken Nelson
Managing Director / Deloitte Consulting

Ken Nelson is a leader for Deloitte Digital’s advertising performance offerings and directs asset development for the Experience Management offering, which targets improvement in clients’ MROI with a focus on media activation, measurement, attribution, and social commerce. He also leads the global Facebook alliance for Deloitte Digital.

Previously, Mr. Nelson worked at marketing technology firms, developing technology and data partnership ecosystems, expanding platform and services capabilities, and advising ad agency and advertising executives on effective digital marketing business strategies and solutions.