Nicole O’Connor leads sustainer marketing at Save the Children, where she oversees a team responsible for acquiring new recurring donors and child sponsors and delivering an exceptional experience to those supporters to increase loyalty and value. This includes oversight of DRTV, CTV, face-to-face, audio and affiliate channels and directing the strategic vision for a seamless and engaging sustainer journey. She is passionate about finding the right message to inspire action, reducing friction in the supporter experience and helping supporters and colleagues feel great about the impact they have by partnering with Save the Children.
Nicole earned her bachelors at Loyola University Maryland and masters at NYU. When she’s not figuring out how to grow the sustainer audience, she can be found playing with her two daughters, on her Peloton bike or dreaming of what country to visit next.