Speaker Profile

Zana Patterson
Lead, Commercial Digital Transformation / Under Armour

Zana Patterson brings over a decade of experience to her role at Under Armour, where she is managing the digital transformation of the brand’s commercial processes in the Americas. She is also working on supporting the building of virtual reality products and communicating the company’s product benefits and storytelling through digitally enhanced platforms and environments.

Previous roles include guest experience supervisor for the Miami Dolphins and operations manager for Nike.

Ms. Patterson has a bachelor’s from Palm Beach Atlantic University.