Speaker Profile

Nicole Perrin
Senior Analyst / eMarketer, Inc

Nicole Perrin is an analyst at eMarketer researching digital marketing and advertising, including Amazon’s advertising business, native advertising, storytelling and creative, marketing and ad tech, and consumer attitudes toward advertising. She previously edited the eMarketer Daily Newsletter and related media properties, covering the broader digital marketing and media landscape from a data journalism perspective. Prior to working at eMarketer, she helped edit the Financial Accounting Standards Board’s codification of GAAP.