- Keith Pietsch
- Vice President, Analytics / Infogroup
Keith Pietsch is vice president of analytics for Infogroup. Mr. Pietsch has 10-plus years of senior-level experience in crafting data-driven analytical solutions to meet the needs of nonprofit organizations. He oversees all modeling, segmentation and donor insight activities for Infogroup’s Apogee cooperative database. Keith’s focus is on understanding unique business challenges and program development objectives for Infogroup clients, and then developing an analytical plan and tactics to optimize ROI, build donor loyalty and monitor key performance indicators.