Meg joined Johannes Leonardo in 2017 to start the agency’s communications planning discipline, which quickly became essential in JL’s creative development process. Communications Strategy has played an instrumental role in bringing on new accounts like Electronic Arts, GAP, Volkswagen and WeWork, and in creating effective launch and connections strategies for campaigns like Volkswagen’s “Drive Bigger” brand relaunch, Amazon Fire TV's "Can your TV do that?", EA Madden’s “Make Your Play” and adidas Originals’ Nite Jogger.
Prior to joining JL, Meg was the Communications Strategy Director at Bartle Bogle Hegarty NY where she led the communications planning discipline and worked on several of the agency’s most effective campaigns including Netflix’s House of Cards "FU 2016" which received seven Lions at the 2016 Cannes Festival including the Integrated Grand Prix, among other accolades.
Meg began her career in media planning at Wieden+Kennedy NY where she worked on ABC Entertainment, primarily focusing on media strategy and integrated planning for the network’s primetime show launches.