As senior vice president of marketing and development at Anne Lewis Strategies, Adva Priso develops strategy and oversees its execution on behalf of the firm’s nonprofit clients, including Mercy Corps, Smithsonian Institution, Marine Corps Scholarship Foundation and Doctors Without Borders. Ms. Priso specializes in developing data-driven multichannel strategies that stand out and boost revenue, and has led cutting-edge digital fundraising, activation and communications campaigns for nonprofit organizations and Fortune 100 companies for more than 15 years. Prior to joining Anne Lewis Strategies, Adva led the digital program for high-value members and prospects at World Wildlife Fund (WWF). She generated and oversaw millions in new revenue for WWF and pioneered mid-level donor cultivation and fundraising best practices now being adopted by the industry. Adva graduated from the University of Minnesota with a degree in broadcast journalism.