Anna Ritchie is the global business director of BodyMark by BIC and the former head of the global digital content strategy and operations organization. Across her career, she’s build and deployed multiple, highly effective content organizations and delivered high-impact brand storytelling activations in the digital and ecommerce space.
Previously, Ms. Ritchie was the Director of Content and Community at the Campbell Soup Company, leading content marketing, social marketing, and digital operations and analytics across the snacks division. She also spent four years in management consulting focused on business operations and change management.
Ms. Ritchie holds a B.A from Loyola University Maryland and an M.A. from Seton Hall University. She is an adjunct professor at Fairfield University.
Director of Content and Community