Speaker Profile

Lauventria Robinson
Vice President, Multicultural Marketing / The Coca-Cola Company

Lauventria Robinson is the executive leader of Coca-Cola North America Group’s (CCNAG) multicultural marketing function. Ms. Robinson started as a customer marketing manager in foodservice in 1991 and then moved to the retail side of the business in 2000. She continued to assume roles of increasing responsibility, including director, casual dining channel; managing director, centers of excellence; vice president, channel marketing; and vice president, strategy and planning organization, where she was responsible for multiple projects to drive long-term strategic growth. Previously, she was vice president, diversity business development, where she was the lead strategist and architect for CCNAG’s integrated diversity leadership strategy. Before joining Coca-Cola, Ms. Robinson held positions in brand management at American Express and Kraft Foods, USA. She has an M.B.A. in marketing and international management from the Wharton School of Business and a bachelor’s from Cornell University.