Limor Robinson Mann is chief oral care marketing counsel, global, at Colgate-Palmolive Company in New York City. Ms. Mann graduated from Yale Law School in 2005 and was admitted to the New York State Bar in 2006. In her current role, Ms. Mann advises Colgate-Palmolive’s global oral care business on the entire gamut of marketing matters, including claims support, advertising challenges and marketing-related transactional issues. Prior to her current role, Limor was chief marketing counsel for North America, covering the oral care, home care and personal care categories. Prior to joining Colgate-Palmolive, Ms. Mann was an associate at Skadden, Arps, Slate, Meagher & Flom, focusing on trademark and advertising litigation. Limor has written and spoken on various aspects of advertising law, including claims substantiation.