Speaker Profile

Mike Ruffing
Senior Consultant, Consumer Engagement & Capabilities / Nationwide Financial

Mike Ruffing is passionate about delivering an integrated customer experience.  He is an advocate for understanding and applying data strategy, marketing technology, and advanced analytics in order to drive business results.  With nearly ten years of B2B and B2C experience in product management, marketing strategy, and digital marketing, Mike believes there is no better time to be a marketer.