Speaker Profile

Latha Sarathy
Chief Research Officer / ANA

Latha Sarathy is the chief research officer for the ANA, where she oversees all analytics, insights, and measurement responsibilities for the organization, including SeeHer.

Previously, Ms. Sarathy was the SVP of insights and strategy activation at Ipsos North America, leading a portfolio of several large, global consumer insights projects for media and technology companies. She has also built data-driven research teams for NBC Universal, Interactive One, CBS, Univision, Disney Publications, and Wenner Media.