Jill Siegel is AVP of Business Intelligence for Xandr. She is responsible for providing strategic research support for media sales and product development. Additionally, she focuses on extracting insights that help clients understand the state of the dynamic advertising and media business.
Previously, she spent four years working in advertising and market research at AT&T AdWorks prior to its rebrand to Xandr in September 2018, following a stint at DIRECTV beginning in February 2015. Prior to that, Jill held a variety of research roles at cable and broadcast networks including NBC News and USA Network, as well as at advertising agencies like Publicis’ MRY. Jill is a graduate from Indiana University and has an M.S. from Columbia University in Information & Knowledge Strategy.