Speaker Profile

Gayle Smilanich
Director, KNA Media Operations / Kellogg

Gayle Smilanich is the director of KNA media operations at the Kellogg Co., where she leads media strategy, data partnerships, and investment stewardship for such brands as Frosted Flakes, Pringles, Eggo, and Cheez-It. 

Ms. Smilanich has served in multiple functions at Kellogg, both globally and regionally, that have focused on building marketing capabilities in the areas of media, data, and consumer experience. Previously, she developed her skill set on the agency side, working in strategic media planning and activation roles across the retail, automotive, entertainment, and technology service industries.