Nina R. Winner is assistant general counsel at Sears Holdings Corporation, where she serves as lead attorney for the Sears and Kmart marketing teams and the Shop Your Way loyalty program in the areas of regulatory compliance and contract negotiations. In this role, Ms. Winner collaborates with multiple business teams to push marketing initiatives forward in a legally compliant manner, overseeing the negotiations for Shop Your Way partnership deals. She is responsible for compliance review across digital, mobile, print, television, radio and e-commerce platforms, providing legal guidance on ad sales, media buying, ad tech deals, sweepstakes, promotions and points award campaigns. Nina works with top executives on marketing initiatives to increase member engagement within legal parameters, as well as drafting and negotiating all marketing and Shop Your Way agreements, including master service agreements, joint partnership agreements, statements of work, NDAs, agency agreements, analytics agreements and influencer agreements.