Heather Woodard, APR, is the director of multicultural PR and engagement communications at McDonald’s Corp., where she leads external communications and brand engagement for McDonald’s multicultural audiences. In this role, Ms. Woodard partners with PR, marketing, the field, government relations, diversity and inclusion, and owner/operator leadership to help drive business results and build the brand’s reputation.
Previously, Ms. Woodard served as VP of public relations at H&L Partners and worked for two of the world’s leading PR agencies, FleishmanHillard and Weber Shandwick. She received a B.S. in public relations from the University of Central Missouri.