Elliot Lum

Recent content by this author:

  • The Emotional Side of Inclusion

    Industry Insights   December 13, 2022  

    I only started to embrace the emotional side of inclusion after the pandemic started. Intellectually, I understood what this word meant. I’ve written about the topic in multiple large scale studies that were published by the ANA Educational Foundation: The Diversity Disconnect: Charting Future Pathways to Inclusive Growth and My Voice Matters: Linking Inclusion to Business Growth.

  • Talent Disconnects and Talent Solutions

    Blogs   March 5, 2020  

    The ANA Educational Foundation’s Elliot Lum shares a breakdown of the key disconnects in recruiting data and measurement talent, and outlines potential solutions.

  • 5 Reasons to Participate in the ANA Best Jobs Ever Campaign

    Blogs   February 20, 2020  

    The ANA Educational Foundation and McCann Worldgroup created the Best Jobs Ever campaign to help expand the perception of what marketing and advertising is and to create an immediate talent pipeline into the industry by posting actual jobs. Here’s why you should consider getting involved.

  • Bridging the Diversity Disconnect: Charting More Inclusive Pathways to Growth

    Blogs   February 25, 2019  

    Marketers talk about wanting more diversity in the talent pool, but there’s more work to be done. Elliot Lum highlights the findings of a new study from the AEF.

  • Using a Marketing-Driven Approach to Recruit Talent

    Blogs   January 11, 2019  

    Marketers need to approach recruitment with the same drive they have when it comes to their customers. Elliot Lum shares his thoughts.